Hello Creatives, Free Thinkers, and Truth Seekers 👋🏼
I'm writing this from a bookstore while reading "Let My People Go Surfing" by the founder of Patagonia.
Lately, I've been disappointed by the skepticism on the internet.
Everywhere you turn, there's something positive that turns into a negative.
So I started thinking.
Could it be that people are wired to see negativity as a bias?
Then I read an article by Justin Welsh, who talked about the flood of basic content on social media.
In the post, he mentions how everything you see on social media is a regurgitation of what's already being said.
He attributes the flood of regurgitation to the rise of AI.
That led to a conversation with my friend Austin Coldiron.
We started talking about how everything in the marketing world sounds the same.
And the reason is that everyone seems to be getting the same information from the same five online influencers.
Then we had an epiphany...
If we want to stand out and talk about something different, we need to get our information from different sources.
We need to be selective about who and where we're getting our information from.
We no longer need to get our information from the big names we all know.
We need to dig deeper.
Find the names of experts that nobody is learning from.
Read books that other people don't want to read.
Go to places that people don't normally go to.
So here's what I will start doing (and I encourage you to do the same).
Study from libraries and bookstores (instead of cafes)
Go on walks where few people go (and go to places you haven't been to before).
Go places that evoke a sense of imagination (think museums).
Read books that other people don't talk about (and then summarize those books so you can master the new concepts and share the knowledge with others).
In a world where technology has given us new creative outlets to innovate, it has also taken away a lot of our creativity, ingenuity, and innovation.
It's time to go down the uncharted path that the rest of the world isn't taking.
It's time to reveal the hidden, ancient wisdom trapped in the everyday objects around us.
The world is waiting for us to innovate... Not regurgitate.
Let's give the world what it's asking for.
Bring your creativity back.
Kaelan Moss - MinuteAdmin Out ✌🏽
